What Influencer Marketing Looks Like in Local Communities

When I first discovered oat milk, it was like the world opened up to me.

And then when I had oat milk with espresso… warmed up… my life changed. Ok, I’m obviously being dramatic, but I was 100% hooked. I talked about it a few times on my Instagram Stories, but mostly I would run into friends at the grocery store or on a walk (with my latte obviously) which would lead to me asking “omg have you tried it yet? You must!!” My enthusiasm won the hearts of anyone I would talk to.